Accounting Social Media Best Practices and Applications

Accounting Social Media Best Practices and Applications

Any businessperson seeking clients should utilize the best tools for marketing and communications at their disposal, and CPAs are no different. Today's tools for establishing and enhancing a professional brand, establishing one's expertise in their field, and increasing visibility to potential clients are social media networks and other social-powered tools on the Web.

  • Best Social Media Practices for the Accounting Industry
    Any businessperson seeking clients should utilize the best tools for marketing and communications at their disposal, and CPAs are no different. Today's tools for establishing and enhancing a professional brand, establishing one's expertise in their field, and increasing visibility to potential clients are social media networks and other social-powered tools on the Web.
  • Best Social Media Applications for the Accounting Industry
    All the popular social media tools including blogs, microblogs such as Twitter, and social networks including LinkedIn and Facebook can prove valuable for marketing oneself in an increasingly interconnected online world. LinkedIn is the professional social network of choice. Do a quick search of "accountant" on LinkedIn, and you'll see that CPAs abound on the service. Establishing your LinkedIn profile is easy. You can even create a company listing for your business.