| The Guiding Principles of Relationship Management
Your business is unique
At 1st Source, we don't begin by assuming we know your business,
and we don't try to fit you into some fixed category. We always
take the time to listen and to gather information about you, your
business and your industry, before we suggest a product or service
or offer advice. You have specific needs and specific goals both
personally and professionally; we commit ourselves to helping you
fulfill and achieve them.
Your business is a whole
At 1st Source, we don't just sell financial products and services,
we provide choices, opportunities and solutions. Any bank can offer
you a loan or a line of credit, but at 1st Source, we make sure
you get the loan or line of credit that's right for you -- right
both now and in the future. We're not out to meet our goals, but
yours. And we're not just interested in making another sale; we're
committed to you and to your company's long-term growth.
Your business deserves our attention
When you do business with 1st Source, you enjoy the advantage of
having a whole team of experts at your command -- experts ready
to put their knowledge to work for you. Your Relationship Manager
coordinates the efforts of the team to ensure that you're getting
the most out of your business opportunities. For example, your company
may be arranging for financing to underwrite a major expansion.
Your relationship manager is ready and willing to determine how
this expansion will affect other areas of your business. Is your
current insurance coverage adequate for this expansion? How about
your present cash flow? Because we know that our business only prospers
when yours does, we always look beyond the single sale to give your
needs our fullest attention.
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